It is not a shock that if a home for sale in Lake Tahoe sits on the market too long, people begin to wonder what is wrong with it. Even if it is perfectly fine and it just hasn’t found the right buyer yet, people begin to wonder if there is something horribly wrong or the price doesn’t match the home. In this situation, lots of sellers will take their listing of the market and then relist a little later down the road. For some people it is 3 months later, and for others a bit longer. If you worried that when you relist you still won’t get the action, there are some steps you and your Lake Tahoe Realtor can take.
Before you resign the listing documents, chat with your agent and look at the different possible reasons your home did not sell the first time. Once you come up with some ideas, address them. If the price didn’t match the market, make sure that you price it right from the start upon listing it as active. Did your home have too much clutter and you legitimately didn’t have the time to get rid of stuff? Were there obvious repairs that needed fixing? Whatever the reasons may be, once you recognize the problem factors, you can take the necessary steps to correct the issues.
Marketing is also another key factor in selling a home. We are no longer in the early 2000’s when you simply had to put a sign up and you would have it sold by the end of the day. Now you really need to make sure that your property is showcased in the best light possible on every marketing outlet available. Here at Pinnacle Real Estate Group of Lake Tahoe, we not only have our properties featured on The Leading Real Estate Companies of The World website (which has a global reach), it also goes out to hundreds of other websites. We have looked at all the different real estate platforms and we picked a few that would feed our seller’s listings to all the top real estate websites around the nation.
Photography is another important aspect of marketing. When you decide to list your home for sale in Lake Tahoe, you want to make sure you pick an agent that insists on professional photography for all of their listings. Agents all over the nation have reported that a previous listing that sat on the market for months before being pulled off, was sold in less than a week after being relisted. The difference? Photos. In each scenario the previous listing had dark, fuzzy, low quality photos that didn’t really show off the property. When you take quality photos, someone has a better idea of the shape, size, colors and layout, giving a potential buyer from out of town a reason to put your property on their “To See” list.
Staging and capitalizing on the flow of the house is another important factor. Everyone has a different style of décor and how they want their home to flow. When you are looking to no longer live in a property, you want to take a neutral position from a potential buyer and think about whether or not your home would be appealing. Asking your Lake Tahoe Realtor for help with this process should help you get a qualified opinion. We had one agent in our office stage a client’s home before it went on the market and it sold for full asking price within three days. The seller was so impressed with what our agent could do with a set of new eyes she asked for help decorating the new house!
Price changes are another great way to get some traction quickly. However, you want to make sure you are making price changes that actually get the attention of buyer. If your home is priced at $354,000 consider dropping it to $349,900. Clients that are searching online with a max of $350,000 will now see your house in search results and you only had to drop the price a few thousand dollars.
There are so many factors to properly relisting and marketing your home, but perhaps the most important part is making sure you pick a Lake Tahoe Real Estate agent that knows the local market and can provide accurate information before your property is listed online. They will be able to tell you about what your direct competition is doing and how that can hurt or help you. If you are looking to relist your Lake Tahoe home, give one of our real estate agents a call at 530-543-6676.